Gigabyte has never been a major player on the smartphone market but even then the company released a new smartphone every once in a while. Well, this will no longer be – Gigabyte has announced it will quit the smartphone market.
The reasons behind this decision are many. First, Gigabyte focused on making Windows Phone-based smartphones and missed the vast opportunities Android offered. In addition the company managed to sell just about 300 000 smartphones in year 2014, which isn’t that much. Finally, Gigabyte has been operating its G-Smart-branded smartphone business for 11 years, never making any profit out of it, so why keep it then? Not to mention Gigabyte has many other things going on such as production of video cards and motherboards.
Instead of on smartphones Gigabyte will now fully focus on other developments, which means in the near future we might get even better Gigabyte motherboards and video cards.
Source: Digitimes.com